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A Visionary in Hairdressing and an Inspiration for the Industry
Karolina Ewa Grzelewska is a true icon in the world of hairdressing, whose work inspires and reshapes the industry both in the United Kingdom and internationally. Her career represents a harmonious blend of education, styling, and entrepreneurship that has been setting new standards in the beauty world for over two decades.
Karolina began her journey in 1996 as the official face of L’Oréal Professionnel, becoming an ambassador of quality and innovation. Her natural talent and passion quickly earned her recognition in the industry, paving the way for her development on multiple fronts. Since then, she has consistently built her brand, earned the prestigious title of Master Craftsman, and developed a unique approach to hairdressing education.
In 2008, Karolina moved her operations to the UK, where she not only opened her own salon, Hair-Life Professional, but also embarked on an intensive mission to foster integration and growth within the hairdressing community.
As the founder of Art Trends Hair Academy, Karolina has redefined the standards of hairdressing education. Since 2013, she has been conducting proprietary training courses that combine technical expertise with creativity, shaping the future generation of stylists. Her academy collaborates with British vocational colleges, and Karolina herself is a certified educator, listed as a UK Learning Provider, offering apprenticeship programs for aspiring professionals.
Karolina’s influence extends far beyond traditional hairdressing. As the founder of the Polish & International Hairdresser’s Association (FHOPHA), she has created a platform to connect professionals from around the globe, promoting collaboration and the exchange of ideas.
Through initiatives such as the Ministry of Hairdressing Group, Karolina supports young investors, fosters entrepreneurship in the beauty industry, and builds bridges between various professional communities.
Karolina is not only an educator but also a stylist and designer. As the Official IBAC Fashion Week Backstage Director, she is responsible for creating show-stopping styles for prestigious fashion shows, inspiring the global beauty industry. Her work has been repeatedly recognized by celebrities and the media, and her exceptional approach to hairdressing blends technical mastery with artistic vision.
Karolina has also developed her own line of hair care products, designed for professional hair treatment following chemical procedures. Her products, available in both retail and wholesale, are ideal for professionals and individual customers alike, combining quality with a commitment to hair health.
Karolina is guided by her life motto: “Creative freedom and passion are ART that we create for the LIFE and happiness of others.” This philosophy underpins all her endeavors, focusing on building meaningful relationships with clients, collaborators, and students.
Karolina’s dedication to the hairdressing industry has been acknowledged by numerous institutions. She is a member of:
Her involvement in these organizations highlights her influence in shaping industry standards and practices.
Karolina actively shares her knowledge and inspirations on social media, where she can be found under:
Her online activity also includes several websites that showcase the full range of her services and products: